MEMPHIS, Tenn. – Rhodes College Athletic Director Jim Duncan has announced that the Lynx have established a new athletic apparel partnership with NIKE and BSN SPORTS, a division of Varsity Brands, who is the nation's largest direct marketer and distributor of sporting goods to the school and league markets. Through this partnership, BSN SPORTS will support the Rhodes Athletic program for the next three years as the official apparel and equipment provider to all student athletes, coaches, and supporters in premier NIKE product selection.

Todd Northrop, Vice President of BSN SPORTS Collegiate Select Program, said, "Through this agreement between Rhodes College, BSN SPORTS, and NIKE, our team is proud of the opportunity to support Lynx student athletes and staff with unparalleled access to top team gear and apparel. While our local team will stay connected to the daily needs of coaches and administrators, the Rhodes community will benefit from BSN SPORTS' expansive resources including program branding products, our team of sport category experts and leading purchasing support teams to keep Lynx athletes at the top of their game.  We are proud of this partnership and welcome the opportunity put time back in the days of Rhodes coaches, so they can continue focusing on positively impacting the lives of student athletes."

"Our student-athletes deserve the best experience possible, both in the classroom and during competition," said Duncan. "We are excited to begin our relationship with NIKE and BSN SPORTS. NIKE and Rhodes are a part of the community fabric of Memphis, and the partnership is a natural fit. NIKE is, without question, the leader in athletic apparel. Our student-athletes will wear the swoosh with pride as we compete on a national level and help make the Rhodes brand one of the most recognized in Division III athletics."

About BSN SPORTS
Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.bsnsports.com.

About NIKE, Inc.
Our mission is what drives us to do everything possible to expand human potential. We do that by creating groundbreaking sport innovations, by making our products more sustainably, by building a creative and diverse global team and by making a positive impact in communities where we live and work.
Based in Beaverton, Oregon, NIKE, Inc. includes the Nike, Converse, and Jordan brands. For more information, please visit www.nike.com